Supplier
- Responsible for the direct communication with the Area sales manager of our Multinational suppliers.
Trade
- Prepare presentations for GM/ Sales Mgr. meetings with the trade
- Organize in-store activities (demo ladies, events, etc.)
- Work-out where standard displays or even island promotions can be placed and arrange certain A4 papers, where the conditions are noted, so to be given with the sales people
- Develop local display stands and POS material and figure in which outlets to place them
- Follow-up and in future implement category management projects
- Implement customer individual projects
Marketing
- Creating & developing annual Marketing plans, broken down on customer-/outlet level that will be divided afterwards by month.
- Follow-up on their implementation
- Contact agencies for ATL advertising (billboard, newspapers, magazines, …)
- Organize Market research - for e.g. (potential) new products
Sales (Reporting and Analysis)
- Analyze the business and highlighting problems and opportunities on product- and distribution level
- Prepare Key Account Charts on a quarterly base
- Do ABC Analysis by SKU and customer define how many facings to be given to which SKU
- Continuously collect prices from the shelves (Vileda and competition) of different outlets/ trade channels
- Prepare intermediate (10th/ 20th) sales update and forecast, monthly pre-SSR and SSR by SKU
- Analyze the Vileda assortment and positioning vs. competition and identify gaps
- Responsible for achieving the company annual sales target which will be divided by month.
- Follow up on collecting checks & cash from the customers through the sales team and make a monthly reconciliation for cash customers.
- Follow up on sales & merchandising team and make sure that they are doing their job and this is by:
1. Going down to the market with a regular itinerary with the sales team.
2. Follow up in sales team performance (products availability in the market & the figure of displaying them & the relationship with the customers).
3. Take a look on the itinerary of the sales man & organize it according to the customers’ interest.
4. Take a look on the daily reports presented by the sales team.
5. Make sure that all the team is working with the team spirit.
- Presenting a daily report on visiting the market in addition to the report of the sales and merchandising team to the sales manager.
- Helping the sales team to solve any problems that they can face with the trade.
- Step in to help in any area if there is a shortage in it with the sales team.
- Create new ideas & suggestions to improve the performance and the company goals.
- Responsible for analyzing and achieving the key account sales target and place marketing plan for the development.
Sales support
- Prepare sales folders for the sales team (incl. price list, various standard planogram, product catalogues, separate sheets regarding new products)
- Prepare launch of new products. Introduce new products to the sales team and to give all details (logistics, launch promo activities, sales people competition for listing progress or/and number of displays placed, etc…)
- Prepare of outlet specific planogram
POS
- Compare listing status to items in the outlets actually displayed
- Create ideas on how to improve visibility in key outlets (shelf design, fixed displays, etc..)
Job Details
Date Posted: | 2017-02-14 |
Job Role: | Marketing and PR |
Company Industry: | FMCG |
Preferred Candidate
Career Level: | Entry Level |
Degree: | Bachelor's degree |
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