· Social media management - Overall responsibility for social media channels (Facebook, Twitter, Instagram, Tumblr, Google+, YouTube), including content and identification of new opportunities for engagement and one to one interaction.
· Provide recommendations to optimize content & channel activation to improve performance and the consumer experience.
· Manage digital advertising campaigns to support brands as required.
· Content/Advertising - Responsible social media content including development, management & optimization.
· Cross-functional support - Partner with Brand Experiences & PR to amplify activities such as product launches, auto shows, events & sponsorships, across social.
· Analytics/ROI - Utilize strong analytical ability to evaluate the end-to-end consumer experience across responsible areas to deliver strong ROI, maximize performance & provide recommendations for optimization. Work with analytics dashboards to identify areas of opportunity in accordance with objectives. Communicate KPIs and campaign performance to management.
Job Details
| Date Posted: | 2016-05-25 |
| Job Location: | Cairo, Egypt |
| Job Role: | Marketing/PR |
| Company Industry: | Retail/Wholesale |
Preferred Candidate
| Career Level: | Mid Career |
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