Responsible for developing rich, quality content for online business.
• Writing various types of articles on a wide range of topics for our blog.
• Providing feedback to other contributors, and editing other writers’ content.
• Optimizing content for search engines and lead generation.
• Contributing to long-form content projects such as ebooks.
• Conducting analytical projects to improve blog strategies/tactics.
• Growing blog subscribers, converting visitors into leads, and expanding our blog's overall reach.
• Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.).
• Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).
• Optimize our marketing automation and lead nurturing processes through email, content, and social channels.
• Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers.
Job Details
| Date Posted: | 2016-01-30 |
| Job Location: | Cairo, Egypt |
| Job Role: | Marketing/PR |
| Company Industry: | Financial Services |
| Monthly Salary: | US $500 |
Preferred Candidate
| Career Level: | Mid Career |
| Degree: | Baccalauréat |
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